Summertime doesn’t take itself too seriously and the whimsical, effortless colours of this season don’t either – they just evoke the attitude of the season. We’ve created a range that exudes the feel of summer with a bounty of summery earthy colours and keep you cool tones.

SHOP COLOURS

This season we’ve used earth tones to connect the brand to the elements and textures of nature. For us, warm earth tones have such a holiday feel, which represents summer, tans and beautiful sunsets. It also happens to be this season’s big colour. In varying shades of plum, orange, rust, tan and everything in between, earthtones are everywhere.

Think pink! The return of pink is here to stay, and we aren’t mad about it. Whether it’s the boldest hue or something more subtle, power-pink will populate our wardrobes for seasons to come.

We see cool tones the same way we see a neutral – they are so easy to pair with everything. Perfect to use in your wardrobe as building blocks or to wear if you’re feeling in a more minimalist mood. From strong blues to shades of grey, we’ve got plenty of cool hues to get you through the heat this summer.

Orange is the new black, and we're not talking about the TV-show. This season we are all about the tangerine tones. An instant mood lifter, wearing warm-toned outfits is the easiest way to put smiles on our faces this summer.

SHOP ORANGE TONES

If you hadn’t noticed already, colours are wielding a huge influence over us right now. This season’s colours are inspired by your favourite fruits. We’ve got green apples, blueberries, oranges and plums. What makes this trend special isn’t just the colours though, it’s all about how they’re being used. From tie-dyed to colour blocking, this summer season is looking yummy.